We do websites that increase your business!

Whether that means more customers, attracting investors, or getting you an audience.
Joseph makes websites that work for you

Joseph Elsener

Engineer and craftsman at the crossroads between innovation, IT and Applied Science

So how can I help you getting the website that sets your business apart, establishes credibility in you and reflects the way you work? Maybe simply by not doing all the things that don't work again!

Let me explain: As an electronics and communications engineer by training, my professional career began with the first microprocessors. No wonder then that I got caught in the information technology and personal computing revolution right from the very beginning.

And ever since, information and communication technologies are part of my life. Like many of my peers who are constantly at the forefront of technological change, I have acquired over the years a bag of experience that gives me expert knowledge in numerous computing fields.

Having been exposed to Internet long before it became public, what was more natural than trying my hand in web design? Programming knowledge mattered. At the time you could count websites by the dozens. A far cry from today, when Google searches give you dozens of millions results to your queries.

The forces of history on today's web design

These origins of web design, tightly connected to the computer sciences and enthusiast's communities naturally led to websites where technical prowess and innovation dominated, sometimes at a cost to what we call today the user experience.

In the early days, it was indeed the technical gadgets and the latest programming tricks that made a difference. Websites were few and far between, and it paid to show off a little. But over the years this led to more and more distractions, making the original message barely comprehensible.

Times have changed

In today's world nobody has time for these things. Facing competition from millions of websites, all trying to catch the users' attention, content, copywriting and unobtrusive design have regained their rightful places.

Like other marketing tools in the past, websites and blogs are today the primary communication and marketing Medias to make a difference in a globalised world.

And yet, many websites today are still conceived using criteria from these by-gone times. And me too, I had to relearn my trade.

Let's start from scratch

Like a seasoned golfer who cannot progress anymore without reworking his swing, I had to revise my practices from top to bottom. Study, find a coach and get going. Relearning website design from scratch through formal, professional training. Focusing on concept, content, marketing, communication, SEO and conversion

This is how I learned to create websites that make a difference today. Making a website that works for you, finding you clients amongst users who can pick among millions of similar offerings.

A new era in web design

Combining our experience with these newly acquired skills we are ready to help you win the race.

Your website will let you stand out among your competitors, differentiate yourself and highlight your specialties. And we guarantee to provide you these extras which have become indispensable for your success:

  • A website that is globally visible
  • A website tuned to the visitors who are your true potential customers
  • A website that leads your visitors through your offerings and converts them into customers
  • A website that is convincing and builds trust
  • In other words, a website that works for you and increases your business!

Our concept focuses on your objectives

If your website is to work for you, it is very important that it translates your message for the public you are targeting. It must impress your intent realistically, credibly and convincingly.

In short, your website must correspond to you and be authentic.

For these reasons, your web designer must be comfortable in your field. This is why we think that we can make the difference that makes your website tick. Because we can understand and assess your needs and take the same road as you do with your business.

We are dedicated to start-ups and entrepreneurs

We believe that through our experience as professionals and fellow entrepreneurs and startup founders, we are in a better position than other web designers to provide you the website that matches your needs and ambitions.

Just as you are inspired by your ideas and put every effort into achieving your goal, so do we spare no effort to construct your web site in harmony with your objectives and alongside your path.

And just as you focus on what you do best, trust us to do the same to make your website come to life and help you in your efforts.

Have a look around and see what we can do for you, see what steps are required to make a website that works for you!

Our objective

When designing and creating your website, we put a lot of effort in being transparent, to let your content shine and not our handywork. The design is to support what you want to express and must not dominate it. The more your content is visible through these elements that, in a supporting role reinforce it, the more we consider our work successful.
This is what we aspire to while working on your website, making a website that works for you.

How we create your website